My Online Business Education

When you’re working in the publishing world, be it old school or for some fancy online publisher, you’ll, unavoidably, be confronted with the world of business whether you like it or not. After all, you’re probably more like a creative type.

It might help, though, to sharpen your business-minded brain a bit and become more successful, not only for your employer but also in your personal life. Well, I had my online business education. Now it’s up to you. So let’s look at some free online options to get ahead.

If you’re interested in taking business classes, or in earning a business degree, check out this post with a lot of useful advice. Start today and get ahead in your business career, also when you’re originally a designer. So go ahead and take business classes or earn a certificate, a Bachelors’s degree, or Masters degree in business.

There is a multitude of online business degree programs with an assortment of specialties and levels of difficulty for you to choose from. You may be the next Donald Trump (though I doubt you really would like to… would you?). You could be the next Sam Walton. Who knows? You’re only limited by how far and wide your dream. Don’t underestimate what you can accomplish.

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7 Tactics to Increase Your Influence

So you’ve started your brand new blog huh? Well, here are 7 tactics to increase your influence.

The excitement may not last long. After a few weeks or months, perhaps you’ve begun to experience burnout. Perhaps you like the feeling to be able to post your opinion on the Web, but writing becomes a chore rather than something fun to do on a regular basis.

Well, you may learn a great deal if you check out the following video where Gary Vaynerchuk is talking about how you can produce up to one hundred content pieces per day and start dominating the social media:

Readership may not grow at the rate that you think the blog is worth the effort. Sounds familiar? I guess it is too many of us. It happens to some of my blogs too, many times.

As with any other venture, it takes an effort to succeed. While a blog turns web publishing into a very easy and convenient task, actually writing great content and building readerships — and later relationships — are the real challenges.

When it comes to your design, keep in mind that you need a well-though CSS layout strategy as well but let’s first see how to attract more readers. Below are my own 7 strategies to find, build and grow our blog readership:

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Why Companies Choose the Wrong Agency Partner

A few weeks ago, MediaPost wrote an article on 10 Reasons Why Clients Don’t Pick the Right SEM Agencies.“ This post really got me thinking, and I wanted to make my own similar list of five common traps that marketers fall into that lead to choosing the wrong agency partner.

Picking the right partner for your business is critical to the success of your campaign.  The wrong partner will not understand your business, goals, or even your target market, which could result in campaign failure and thousands of dollars wasted away.

If you are a client looking for an agency partner, stay away from these common problems that can cause you to choose the wrong firm.

1. You don’t have a clearly defined scope of work. Many clients fail to do the requisite preliminary research before issuing an RFP, including taking a hard look in the mirror and being honest about your assets and liabilities and what type of outside firm is likely to complement these.

You probably know about the importance of a good CSS layout so you don’t need them for that, right!? You do what you’re good at and let them do what they’re good at.

If you’re not sure what you need, you can always send out an exploratory RFI (Request for Information) to get a feel for what’s out there and/or hire an experienced consultant to help you navigate the waters.

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